Not only that, but a $900 single GPU card is more or less not going to change the current GPU world at all.
We don't know if it's just a standalone release or if it will get the GTX 780 label, and we definitely don't know that their next chip will beat it or when it will be released. It's likely that the GTX Titan will be the only new card before Christmas unless something unexpected happens.įor another, we don't know what Nvidia is going to do with this Titan card. I think it's a little ridiculous to pronounce the downfall of AMD's graphics cards over this.įor one thing, a lot of the signs had already been pointing to there being no new series of cards from either AMD or Nvidia this year, at least till the Christmas timeframe. NVIDIA has the opportunity to save a few coins by sticking to its current lineup (plus the upcoming GTX "Titan,") and responding to competition from AMD by price-adjustments and timely driver optimizations of its own. We know for sure that NVIDIA is clearing its backlog of consumer GPU development by releasing the GeForce GTX "Titan" graphics card in a couple of weeks' time, and we know from older reports that NVIDIA could launch a "refreshed" GeForce Kepler lineup, that largely retains the GeForce Kepler silicon while topping up with subtle changes (clock speeds, software features that don't involve redesigning the silicon, etc.,) but AMD coming out in the open with this announcement could change everything. This announcement is indication that GPU makers have decided to slow things down from the streak of rapid new GPU launches that lasted from some time around 2007, running up to 2012, which can be heavily taxing in terms of R&D costs for either companies.
In a slide released to, AMD pointed that its Radeon HD 7900 series (high-end), HD 7800 series (performance), and HD 7700 series (mainstream), will carry on the company's mantle "throughout 2013." AMD's product manager for desktop graphics products Devon Nekechuk, in an interview with Japanese publication, revealed that his firm won't be launching any new Radeon GPUs in 2013, and that the company would instead play out the year on its current Radeon HD 7000 series' performance, with price adjustments and possible performance increments through driver updates.
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